NIKE x SLAM

HARVEY LACSINA
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Filmed and edited videos for Slam Magazine in collaboration with Nike. Worked with Nike creative directors and Slam Magazine senior producers on coverage of the annual NYvsNY tournament and highlighting the new Kyrie 5 Spongebob Pack. Captured in the style of streetball mixtapes and edited to create a story through the intensity of the players and the crowd.

This project required quick turnarounds for Nike and Slam to release the recap videos for social media the following day of each event. It was primarily shot on a Sony FS5 and a mix of other media files to create a raw and gritty look. My role was being the director of photography to capture key moments and edit selected clips into a story about rivalry and victory.